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Meta AI

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Meta's AI assistant in its own app, on meta.ai and across Facebook, Instagram and WhatsApp, for voice chat, images, camera questions and planning.

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Category
Assistants
Made by
Meta
Pricing
Free for everyday use; Meta One plans with extra AI features from $7.99/monthFrom the official pricing page, checked September 25, 2026. Prices can change.
Available on
WebiOSAndroidHardware

Overview

Meta AI is Meta's assistant. It is built into Instagram, Facebook and WhatsApp, and is also available as the Meta AI app on iOS and Android, which doubles as the companion app for Meta's AI glasses. It can answer questions, search the web, edit photos, hold voice conversations and remember details you share. Everyday use is free, and Meta One subscriptions add expanded usage for compute-heavy features.

Checked October 19, 2026 from about.fb.com, meta.com. Something off? Tell us.

Key features

  • Assistant inside Instagram, Facebook and WhatsApp
  • Voice conversations, in selected countries
  • Photo editing by prompt
  • Memory to personalize responses
  • Discover feed to browse and remix prompts
  • Pairing and managing Meta AI glasses

Pros

  • Free for everyday use
  • Built into apps people already use
  • Companion app for Meta AI glasses

Cons

  • Some features are limited to select countries and languages
  • Glasses cannot be paired or managed on the web version
  • More image and video generation needs a Meta One plan

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Meta AI FAQ

Quick answers, plain words

Is Meta AI free?

Meta says the core experience stays free. Meta One plans, from $7.99 per month for the Core bundle, add expanded usage for features such as image and video generation.

Where can I use Meta AI?

It is available across Instagram, Facebook and WhatsApp, in the Meta AI app on iOS and Android, and on Meta AI glasses.

Who makes Meta AI?

Meta AI is made by Meta.

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